I am able to meet tight deadlines, clarify complicated information and cover a wide array of topics. I create well organized content that will make it easy for a reporter, journalist, editor or blogger to use in their coverage. Framing your press release in an active voice will give it authority and make it easy to access the valuable information it delivers.
My media relations experience includes writing press releases for high-profile organizations, including congressional committees. As a press secretary and communications director, I developed my media writing skills and learned to write press releases that advance the organization’s goals while connecting with journalists, bloggers and other readers. My media writing style delivers useful information and creates a narrative that connects companies with their target consumers.
Where needed, I can research topics to add depth and relevance to press releases, as well as use related news events and other angles to create a hook for journalists. I am also able to provide expert public relations consultation on strategy, distribution, marketing and metrics.